ProShares, a major ETF issuer, unveiled its new Short Ether Strategy ETF (SETH) on Nov. 2. SETH, trading on NYSE Arca under the ticker symbol SETH, offers investors a chance to profit from Ether’s price swings through futures contracts. ProShares CEO Michael Sapir highlighted the convenience of traditional brokerage accounts for investors looking to gain from both Ether’s ups and downs. ProShares’ portfolio now includes SETH, adding to its array of cryptocurrency-linked ETFs like Bitcoin Strategy ETF and Short Bitcoin Strategy ETF, aiming to provide diverse opportunities for investors in the crypto market.