Grayscale’s link-up with FTSE Russell a bid to boost crypto diversification

Though Grayscale Investments is busy with its push to bring a bitcoin ETF to market, the firm’s latest partnership is a bid to attract investors wanting to go beyond spot crypto exposure.

The crypto-focused asset manager has joined forces with index provider FTSE Russell in a bid to build indices across various crypto sectors, the company said Tuesday. 

These sectors — currencies; smart contract platforms; financials; consumer and culture; and utilities and services — “formalizes our specialized view of the crypto landscape,” Grayscale CEO Michael Sonnenshein said in a statement. 

The partnership is set “to make this framework actionable in the form of indices,” he noted…

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