Benzinga

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Bitboy Crypto Is Hitting Reset Button On Brand, Welcomes New Crypto Influencers Amid Legal Battle Against Ben Armstrong

After parting ways with Ben Armstrong, Bitboy Crypto brand has relaunched as Discover Crypto. 

What Happened: The decision to rebrand follows the legal suit between HIT Network and Armstrong, popularly known as Bitboy Crypto. 

TJ Shedd, CEO of Discover Crypto wrote to Benzinga in an emailed interview, “We recently parted ways with Ben and believe that hitting the reset button on the brand is what’s best for the channel and our community. Going forward, we’re confident that we can build even broader recognition by taking a more mature, nuanced approach to producing content about the Bitcoin and crypto sector.”

Under the Discover Crypto banner, the channel will continue its twice-daily live…

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