Franklin Templeton is setting sights on launching a cryptocurrency exchange-traded product in Europe. The asset management giant is preparing to tap into the growing institutional demand for digital assets following similar moves by major industry players like BlackRock. With a robust $811 million crypto ETF franchise in the US their largest product the Franklin Bitcoin ETF currently boasts $415 million in assets under management.

A spokesperson revealed plans for a European crypto ETP are not immediate yet the company is closely monitoring the evolving regulatory landscape. They are dedicated to developing cryptocurrency products that align with client needs emphasizing their commitment to innovation across all asset classes.

Despite recent market fluctuations with Bitcoin and Ethereum experiencing significant pullbacks the interest in crypto ETPs remains strong. BlackRock’s recent launch and a promising survey indicating substantial professional investor interest underscore a promising future for cryptocurrency investment products in Europe.

The next Bitcoin treasury company may not be a U.S. tech giant or a legacy enterprise—it might be a 15-year-old UK-based web services firm with a lean team, a proprietary CMS, and a clear thesis on the future of money.

The Smarter Web Company, founded in 2009 by Andrew Webley, has announced plans to go public on the AQUIS Stock Exchange in April 2025 through a reverse takeover of a business originally incorporated in 1907. But what makes this listing significant isn’t the transaction mechanics—it’s the capital strategy behind it.

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Since 2023, The Smarter Web Company has accepted Bitcoin as payment. Now, as it prepares to list its…

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VanEck an American investment manager has taken a significant step toward launching the first Binance Coin (BNB) exchange-traded fund (ETF) in the U.S. by establishing a trust entity in Delaware. This move preempts a formal application to the SEC and signals an expansion in the firm’s cryptocurrency offerings which already include Bitcoin and Ethereum ETFs.

The newly filed VanEck BNB ETF aims to track the price of BNB now the fifth-largest crypto asset by market capitalization. BNB has maintained a steady trading value recently listed at approximately $608. With this ETF VanEck adds to its innovative portfolio which previously initiated standalone ETF registrations for Bitcoin Ether Solana and Avalanche.

Following the successful launch of its spot Bitcoin and Ethereum ETFs VanEck continues to pioneer in the crypto ETF space. Their consistent efforts to introduce diversified crypto products have established the company as a leading player in the market and the proposed BNB ETF further demonstrates VanEck’s commitment to enhancing crypto accessibility for U.S. investors.