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Brazilian fintech company Méliuz has made headlines by acquiring 274.52 bitcoin worth $28.4 million after receiving strong shareholder support for its new bitcoin treasury strategy. The company now holds a total of 320.2 BTC valued at over $33.3 million based on current market prices.
Chairman Israel Salmen confirmed that Méliuz is now officially the first listed Bitcoin Treasury Company in Brazil. The firm said its goal is to grow its bitcoin holdings over time using its financial resources and market position to boost shareholder value through digital asset exposure.
Since its first bitcoin purchase on March 6 Méliuz stock has surged 116 percent rising from $0.68 to $1.47. Other firms like New York-based DayDayCook are joining the movement with plans to accumulate thousands of bitcoins in the coming years. The trend reflects growing confidence in bitcoin as a long-term store of value for corporate treasuries and a shift toward crypto-based financial strategies.
