Robinhood has officially added support for Binance’s native token, BNB, giving its 27 million funded users access to the world’s fourth-largest cryptocurrency by market capitalization. The move marks another major step in mainstream adoption, coming shortly after Coinbase placed BNB on its listing roadmap, signaling growing U.S. exchange acceptance of Binance’s ecosystem.

BNB has seen a remarkable surge this year, climbing from about $500 in February to an all-time high above $1,350 earlier this month. The rally, dubbed “BNB SZN” by traders, was driven by record trading volumes on PancakeSwap and a wave of BNB-based memecoins attracting over 100,000 onchain participants.

Currently trading near $1,070 with a market cap just under $150 billion, BNB’s addition reinforces Robinhood’s push deeper into digital assets. With over $8.6 billion in crypto trading volume in August, CEO Vlad Tenev emphasized, “Tokenization is like a freight train — it can’t be stopped.”