Pick-me coins

They say you should sell shovels during a gold rush. 

Pump.fun, the Solana memecoin generator, has certainly nailed that strategy. So much so that minting a personalized token on the platform is now, apparently, a rite of passage for celebs.

Over the past four days, Caitlyn Jenner’s X account has nonstop bullposted about her own token, $JENNER, which her team launched on Pump.fun earlier this week. 

The videos are strange and surreal, leading to some speculation that Jenner’s account had been compromised with deepfakes, all to pump and dump an unofficial memecoin. 

Iggy Azalea confused the matter by launching her own memecoin, MOTHER, amid the hype. She also outed…

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