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Focusing on EVM chains, the Flipside’s Onchain Users Report tracked both record growth and emerging challenges in maintaining engagement quality. Here are a few trends to watch in 2025.

Record user growth

Newly acquired users reached a record 19.4 million in October, with Base contributing 13.7m — “almost 8x the runner-up, Polygon,”​ the report notes. This explosive growth was attributed to Coinbase’s vast user base and Base’s focus on “trending sectors like memecoin trading and onchain AI via new initiatives like Based Agents.”​

An “acquired user” is defined as a…

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