Crypto platform Crypto.com is making a direct push into the U.S. retirement market with the launch of Crypto.com IRAs, a new investment product that allows investors to hold cryptocurrencies, stocks, and exchange traded funds in a single tax advantaged account.

The launch signals a growing effort by digital asset companies to expand beyond trading platforms and into long term wealth management products. For investors, the move represents another step toward integrating digital assets into traditional financial planning.

As crypto adoption continues to rise among retail investors and institutions alike, retirement products that include digital assets are becoming an increasingly competitive…

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