Norwegian digital asset firm K33 has purchased 10 Bitcoin worth around SEK 10 million as part of its new Bitcoin Treasury strategy. This marks the first step in the company’s bold plan to grow its crypto holdings with a long-term goal of reaching at least 1,000 BTC.

The move follows K33’s recent capital raise of SEK 60 million backed by key investors such as Klein Group and Modiola AS. The funding round included the issuance of over 150 million new shares and 301 million free warrants which could bring in an additional SEK 75 million by 2026 if exercised.

K33’s CEO Torbjørn Bull Jenssen said the strategy shows the company’s strong belief in Bitcoin as a key part of the future financial system. By holding Bitcoin directly K33 plans to strengthen its core services in trading custody and research while positioning itself as a leader in the growing institutional crypto market.

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